A particular subject has been bothering me for a good deal of time now, and I feel it is apt to express myself on this issue, to vent my frustrations and – of course – to take a ride on one of my favourite hobby horses.
The point in question is the fashion sense of the good people of Yerevan. In particular, the girls.
I have noticed of late an increasing trend in the young population of our capital to be clad in but a single colour. Red seems to be more preferred, but bright blue, orange and pistachio green are not far behind. On more than one occasion I have noticed boys as well, dressed in red from head to toe, shoes included. I have decided to call this phenomenon monochromosis armeniaca
Another aspect of the Hayastan fashion sense, more noticeable in the past due to its scarcity, but not much behind now either, is wearing clothes of innumerable colours, generally clashing, mostly outlandish. It is not uncommon to see blue leather jackets alongside brown jeans, shoes with different patches on them, pink tights that go with ear-rings resembling chandeliers, and so on. (I have no desire to elaborate more on the footwear, pointy or otherwise.) Each item is a different shade, of course, and this may be referred to as hyperchromosis armeniaca
, if you will.
Eight to ten years ago, monochromosis armeniaca
was more evident in that everyone wore black and only black. Back then, there was very little choice indeed in clothing, and people were generally not so well off. This trend continues in the more impoverished parts of the country, but the contagion of hyperchromosis armeniaca
, though at first encouraging, has slowly but surely taken less aesthetic turns.
I don’t know how to go about tackling this exactly. It might fall directly into the medical field, perhaps more psychological or sociological. The primary question is, where in Heaven’s name do these people get these clothes ? That’s easy to answer, though; just visit any old yarmarka/donavajar/bazaar, or underground passageway. You’ll be surprised, I can assure you.
Secondly, and much more importantly, WHY in Heaven’s name do these people wear such clothes ? This is indeed a far more difficult point of contention. As an outsider, I fail to see the reasoning behind such taste and I shall confess that I often go about pointing to boys and girls off the street, passing comments on their clothing, especially if I’m with spiurkahays or odars. I realise this is inappropriate, but I need to understand this, particularly because I have personally met people, individuals who are just fine, normal, khelke-klkhin, even intellectual, but who have ridiculous get-ups on them. I know there’s no arguing with taste, but there’s also an extent, a sort of norm in general of society, which Armenia seems to either transcend, transgress or perhaps simply dismiss.
In any case, there’s no denying that, at least, Yerevan is getting brighter and more colourful.