Wednesday, November 30, 2005

Social Issues Awareness Clips

A few weeks ago I teamed up with my aunt (a long time repat) to work on an idea I have had for quite a long time.

Social issues awareness (such as litter prevention, respect for the environment, etc.) have always been brought to the attention of the North American public through media, particularly television, for years.

We sat down and came up with a loooooooong list of issues we thought we should work on.

At first the style we wanted to shoot in was something a little more dramatic and bold, but we later decided to hook up with a local theatre director to help us out. We figured he, as a local, would better understand what might actually work in Armenia, and his idea to make the clips more upbeat and fun, but yet keeping those issues we had come up with earlier, would turn out to be quite good in the end.

We borrowed a camera and a cameraman from a local television station, we used volunteer student actors, and I decided to give video editing a shot on my computer in my studio.

The clips we shot included: one which talks about respecting each other (the clip shows a guy entering a variety store, without looking if there is anyone else waiting to be served, goes to the front of the line to order something), the second is about speaking cleanER Armenian (lost diaspora tourists ask for directions, yet become more confused when the guy they ask responds in complete jargon), and the third is about litter prevention.

These first three were a great test for us, and we've already planned the next batch of clips. Hopefully the feedback we hope to get will be positive, and we can actually get through to some people. Already, the people who starred in the clips, as well as friends of ours whom have seen the clips have said that they have been affected by its positive messages.

The clips started airing on Yerkir Media as of today.

8 Comments:

Anonymous Vartan said...

How about a online link to those clips. Thanks.

12:55 AM  
Anonymous Anonymous said...

is there a chance that they might be picked up by the state tv? that way more people will get exposed to these wonderful messages...

1:16 AM  
Anonymous Mr. E said...

Great idea!

7:28 AM  
Anonymous Haik said...

interesting idea, especially on the litter. You can include a segment on the need to smile more often. the language issue is a non-starter though - I don't think it's a matter of choice.

8:26 AM  
Anonymous Harmick said...

H1 has shown a few litter prevention ads on the TV, but I agree perhaps it would be cool to get them on there as well...although the way h1 is unless you know someone who can hook you up i should imagine it would be quite difficult..but would be great though...

4:18 PM  
Anonymous nazarian said...

the first thing that can be done is to tax the plastic bags. When I drove next to the Debed river last year, the banks of the river were littered with them.

For example, on one bank you have the Tufenkian's grey hotel, and right across it is Garbage stuck to the riverank.

6:57 PM  
Anonymous Anonymous said...

Another good film could be about the environmental protection in terms of organic agriculture, which ties well with littering as well. I have been involved in organic agriculture development work for the past 3 years in Armenia. Have lots of information that could be used for the film. Also, have contacts at H1. Harout, if you need more info, write to ARMORG@freenet.am (ARMenian ORGanic).
Arsen P.

10:13 PM  
Blogger shooosh said...

Hey DH... upload them to the internet!!!! We wanna see them too! ;)

p.s. - what are your nor dari plans?

1:39 AM  

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